ILLVA Saronno
ILLVA Saronno is one of the historic Italian brands that has been able to interpret over the centuries the ancient liqueur tradition of our peninsula. Its creations and its famous labels have marked the history of our society, its customs, and consumption habits. Symbol of the Italian lifestyle, it has managed to conquer international markets with liqueurs that have represented our nation and its best traditions worldwide. A success that originates from an ancient legend of the 16th century. It is said that the painter Bernardino Luini was called to Saronno to execute a painting in the Sanctuary dedicated to the Madonna dei Miracoli. As a model for the Madonna, he chose a young innkeeper, who once the work was finished, thanked him by giving him a handcrafted liqueur.
If the story of this episode serves to ennoble the origins, we know for sure that in the 1600s it was common practice to prepare herbal elixirs and digestive liqueurs at home. The Reina family rediscovered the ancient recipe of the legendary innkeeper's liqueur and began to produce it. The The secret was passed down as a precious family heritage until the early 1900s, when Domenico Reina opened a small shop in the center of Saronno: “Domenico Reina Coloniali”. The success was immediate and in 1947 ILLVA Saronno was born: Industria, Lombarda, Liquori, Vini & Affini. The economic boom of the post-war period and the transformations of Italian society, increasingly oriented towards consumerism, created the conditions for a rapid expansion of the business, first in the national market and then abroad, particularly in the United States.
During the 1970s and 1980s, the famous almond-flavored liqueur Disaronno won the taste of consumers all over the world. Today, ILLVA Saronno is present with its products in 160 countries, where it distributes a wide range of liqueurs and spirits, true ambassadors of the best Italian tradition. Specialties that arise from a centuries-old story and that still today are able to best represent Made in Italy. In addition to the famous label Disaronno, ILLVA markets famous brands, including: Rabarbaro Zucca, Amaro 18 Isolabella, Isolabella Sambuca, Isolabella Mandarinetto, Aurum, Tia Maria, The Busker, and Artic Vodka. An excellence production, which has been able to maintain an authentic connection with its ancient origins.
ILLVA Saronno is one of the historic Italian brands that has been able to interpret over the centuries the ancient liqueur tradition of our peninsula. Its creations and its famous labels have marked the history of our society, its customs, and consumption habits. Symbol of the Italian lifestyle, it has managed to conquer international markets with liqueurs that have represented our nation and its best traditions worldwide. A success that originates from an ancient legend of the 16th century. It is said that the painter Bernardino Luini was called to Saronno to execute a painting in the Sanctuary dedicated to the Madonna dei Miracoli. As a model for the Madonna, he chose a young innkeeper, who once the work was finished, thanked him by giving him a handcrafted liqueur.
If the story of this episode serves to ennoble the origins, we know for sure that in the 1600s it was common practice to prepare herbal elixirs and digestive liqueurs at home. The Reina family rediscovered the ancient recipe of the legendary innkeeper's liqueur and began to produce it. The The secret was passed down as a precious family heritage until the early 1900s, when Domenico Reina opened a small shop in the center of Saronno: “Domenico Reina Coloniali”. The success was immediate and in 1947 ILLVA Saronno was born: Industria, Lombarda, Liquori, Vini & Affini. The economic boom of the post-war period and the transformations of Italian society, increasingly oriented towards consumerism, created the conditions for a rapid expansion of the business, first in the national market and then abroad, particularly in the United States.
During the 1970s and 1980s, the famous almond-flavored liqueur Disaronno won the taste of consumers all over the world. Today, ILLVA Saronno is present with its products in 160 countries, where it distributes a wide range of liqueurs and spirits, true ambassadors of the best Italian tradition. Specialties that arise from a centuries-old story and that still today are able to best represent Made in Italy. In addition to the famous label Disaronno, ILLVA markets famous brands, including: Rabarbaro Zucca, Amaro 18 Isolabella, Isolabella Sambuca, Isolabella Mandarinetto, Aurum, Tia Maria, The Busker, and Artic Vodka. An excellence production, which has been able to maintain an authentic connection with its ancient origins.
